Instantly neutralizes unwanted warm yellow-orange tones and gently cleanses hair. Blonde, bleached, gray or brown hair with highlights can turn yellow, taking on unwanted warm tones. To neutralize unwanted yellow/orange tones, it is necessary to counteract them with pigments of opposite tones. Since purple is the opposite color of yellow/orange, the formula enriched with violet pigments and UV filter instantly neutralizes unwanted warm tones and gently cleanses hair.